Al Tompkins teaches students about broadcast journalism using a disarmingly simple truth―if you aim for the heart with the copy you write and the sound and video you capture, you will compel your viewers to keep watching. With humor, honesty, and directness, award-winning journalist and author Al Tompkins bottles his years of experience and insight in a new Third Edition that offers students the fundamentals they need to master journalism in today’s constantly evolving media environment, with practical know-how they can immediately put to use in their careers. Aim for the Heart is as close as you can get to spending a week in one of Tompkins’s training sessions that he has delivered in newsrooms around the world, from which students: • Learn how to build compelling characters who connect with the audience• Write inviting leads• Get memorable soundbites• See how to light, crop, frame, and edit compelling videos• Learn how to leverage social media to engage audiences• Gain critical thinking skills that move your story from telling the "what" to telling the "why"
✔ Author(s): Al Tompkins
✔ Title: Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia
✔ Rating : 4.5 out of 5 base on (65 reviews)
✔ ISBN-10: 1506315259
✔ ISBN-13: 9781506315256
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle
Readers' opinions about Aim for the Heart by Al Tompkins
Virginia Savage
The author's writing style is so captivating; I couldn't put the book down. Every sentence was beautifully crafted, and the descriptions painted vivid images in my mind. A true literary gem.
Josephine Alvarez
The plot twists were executed masterfully. I was left gasping at every unexpected turn, and the suspense kept me on edge throughout. Bravo to the author for keeping me guessing.
Rosa Bax
I loved the powerful messages hidden within the story. The book tackled important social issues and made me ponder the world we live in. It's a must-read for everyone.
