There was one copywriter who made millionaires from people who read his book, although they never wrote an ad. Eugene Schwartz wrote a classic on copywriting that is probably one of the most powerful, and profitable, books on copywriting and marketing ever written. That book has been kept available only as a rare hardback gift edition. Generations of copywriters haven't had access to this material. And the world would be a poorer place, except... Fortunately Schwartz was also prolific as a speaker. So we are able to bring notes of his lectures and a review of his classic text to life again. You can learn: - How to create ads which sell your products at the expense of your competition - Find which roles your customer really wants to play and align these to your product - Discover how to get a product to sell no matter how people have already heard about it or how many products like it are already out there. - Learn how to control your audience by being their friend. Get Your Copy Now.
✔ Author(s): Dr. Robert C. Worstell
✔ Title: Breakthrough Copywriter: A Field Guide to Eugene M. Schwartz Advertising Genius
✔ Rating : 4.1 out of 5 base on (68 reviews)
✔ ISBN-10: 1387028081
✔ ISBN-13: 9781387028085
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle
Readers' opinions about Breakthrough Copywriter by Dr. Robert C. Worstell
Sarah Franklin
This book has reignited my passion for reading. It reminded me of the sheer joy that can be found in losing oneself in the pages of a good story. I can't wait to explore more books now.
Daphne Garner
The depth of character development was astounding. I felt like I knew each person intimately, understanding their hopes, fears, and dreams. It made the story so much more meaningful.
Rosa Bax
This is a book I'll cherish and recommend to everyone. It touched my soul and made me reflect on life's profound mysteries.
