A Scientifically Proven Approach to Being More Influential with Your Patients.Eye care professionals are not trained salespeople, yet they are tasked with selling people every day. This can involve recommending prescription sunglasses to an early cataract patient, getting a glaucoma patient to be more compliant with eyedrops, or launching a promotion to sell more contact lenses. But why are some practices more successful at this than others?This book connects the dots between how to sell and how people want to be sold to. As the title implies, this book is not strictly focused on selling in the traditional sense. Rather, it focuses on the science behind why people buy. Blending years of cutting-edge research in consumer psychology, neuroscience, and behavioral economics, this book provides a scientifically proven framework for becoming more influential and impactful with ALL your recommendations.In this book you’ll learn strategies for:Increasing revenuesReducing optical walkoutsGetting patients to better comply with medicationsReducing no-showsGaining more referralsGrowing a specialty serviceGetting patients to change bad habitsImproving ROI on marketingGetting more people to say “Yes!” To you
✔ Author(s): Dr. Steve Vargo
✔ Title: But I Don't Sell: An Eye Care Professional's Guide to Being More Persuasive, Influential and Successful
✔ Rating : 4.5 out of 5 base on (28 reviews)
✔ ISBN-10: 1731487940
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle
Readers' opinions about But I Don't Sell by Dr. Steve Vargo
Nayeli Hooper
Get lost in a fantastical realm where magic and adventure await at every turn. The author's imaginative world-building and captivating narrative draw you in from the start. Engaging characters and thrilling quests make for an exciting read. The plot twists and turns keep you hooked until the very end. It's a book that sparks the imagination and takes you on a wild ride. Perfect for fans of fantasy.
Reeve Adams
Delve into the dark and twisted world of a psychological thriller that keeps you guessing. The author's masterful storytelling and complex characters create a gripping narrative. Each plot twist is meticulously crafted, adding to the suspense. The tension builds with each chapter, making it impossible to put down. It's a chilling and captivating read that explores the depths of the human psyche. Perfect for fans of psychological suspense.
Shark Davey
Experience the thrill of a heist gone wrong in this fast-paced crime novel. The author's detailed plotting and dynamic characters create a compelling narrative. Each twist and turn in the story keeps you hooked from start to finish. The tension and suspense build with each chapter, making it a page-turner. It's an exhilarating read that captures the essence of high-stakes crime. Perfect for fans of heist stories and thrillers.
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