Fashion Forward demystifies the exciting career of a fashion forecaster and fosters skills that will benefit any design professional. The book begins with an overview of fashion forecasting theories and concepts and then leads readers through a step-by-step guide to creating and presenting a forecast. The authors reveal the inner workings of global fashion forecasting through real-world examples and interviews with both influential forecasters and the designers who rely upon them. Fashion Forward enables readers to start spotting tomorrow's trends today and compellingly communicate them-both visually and verbally-to inspire fashion innovators.New to this Edition- Current images and examples. Updated fashion photos to include current and trending images, professional presentations and forecast examples, plus new interviews and quotes.- Covers the latest methods and technology. New coverage of social media, technology and data analytics practices in fashion forecasting.- Enhanced global perspective. New content addressed the global apparel industry, emphasizes international forecasting firms, includes interviews with global forecaster and trend specialists, and more diverse images and examples throughout the book.- Practical career information and hands-on application. Updated and expanded career opportunities sections and enhanced activities provide real-world simulations and insights.- New online STUDIO resources offer students self-study quizzes, flashcards, additional projects and online resources.PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501328350.
✔ Author(s): Chelsea Rousso,Nancy Kaplan Ostroff
✔ Title: Fashion Forward: A Guide to Fashion Forecasting
✔ Rating : 4.6 out of 5 base on (20 reviews)
✔ ISBN-10: 1501328271
✔ ISBN-13: 9781501328275
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle
Readers' opinions about Fashion Forward by Chelsea Rousso
Beata Shepard
I'm still in awe of the intricate plot and the way everything seamlessly came together. The twists kept me guessing until the very end. It's one of those rare books that leave a lasting impact.
Sarah Franklin
The author's writing style is so captivating; I couldn't put the book down. Every sentence was beautifully crafted, and the descriptions painted vivid images in my mind. A true literary gem.
Josephine Alvarez
The plot was incredibly well-crafted, with twists and turns that kept me hooked until the very last page. It was impossible to predict what would happen next.
