Flexible Visual Systems is the design manual for contemporary visual identities. It teaches you a variety of approaches on how to design flexible systems, adjustable to any aesthetic or project in need of an identifiable visual language. To learn how to design flexible systems is not just learning another craft, it is going to change the way you think and work entirely. It is an approach, how to design. If you would place system design into a curriculum it would be the foundation course, putting you in the right mindset. You can apply the systemic approach to any discipline you will later specialize in, from corporate design, communication design, user experience design to textile design. The book is divided into three parts. The first part is a richly illustrated theoretic introduction (82 pages) explaining the past, present and future of flexible systems. The second part is a hands-on, almost purely visual, description of how to design flexible systems on form, starting with a circle, triangle, square, pentagon and hexagon. Lots of instruction manuals and examples on how to use them on 148 pages! The third part explains how transformation processes can become flexible systems for visual identities. Especially creative coders, motion designers and people who love to experiment will have a lot of fun with this chapter. The mockups above don’t come close to the beautiful production we have in mind. We will print the 320 pages with three bright Pantone colors, impossible to imitate with CMYK or RGB, on a high bulk paper. Printing and binding will be done by our favorite printer, Agpograf in Barcelona. The distribution will be handled with the utmost care and love by the German publisher Slanted.
✔ Author(s): Dr. Martin Lorenz,Clara Weinreich
✔ Title: Flexible Visual Systems
✔ Rating : 4.3 out of 5 base on (22 reviews)
✔ ISBN-10: 3948440301
✔ ISBN-13: 9783948440305
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle
Readers' opinions about Flexible Visual Systems by Dr. Martin Lorenz
Sarah Franklin
What a rollercoaster of emotions! I laughed, cried, and everything in between. The author's ability to evoke such raw feelings is truly commendable. It's a story that will stay with me forever.
Laura Hill
The author's writing style is so captivating; I couldn't put the book down. Every sentence was beautifully crafted, and the descriptions painted vivid images in my mind. A true literary gem.
Violet Tyler
The world created in this book was unlike anything I've ever encountered. The author's imagination knows no bounds, and I was completely mesmerized by the fantastical setting.
