Theurel & Thomas is the first patisserie in Mexico, specializing in French macarons. The white palette is central to the design to highlight the bright colors of the macarons. It also speaks to purity, weddings, and innocent delicacies. The 18th century French interior recalls the romance of intrigue at Versailles. The combination tells the visitor that this is the place to purchase treats in the service of true romance. The raw and bare typography, black on white, and straightforward bottle shape [of Barro de Cobre mezcal packaging] read as pure with no requirement for anything to elevate the brand. Here, there is no demand to deceive or entice the viewer. The designers present the product and facts with confidence. Well-placed humor elevates a mundane process to the memorable. Paula Scher's signage for a New York parking garage asks the obvious question on the building's Scrabble-like window pattern. The typography tells the viewer, "This parking garage is friendlier than the others down the street." Humor becomes a unique selling proposition while adding a moment of delight in the tedious process of finding a parking spot.
✔ Author(s): Sean Adams
✔ Title: How Design Makes Us Think: And Feel and Do Things
✔ Rating : 4.6 out of 5 base on (98 reviews)
✔ ISBN-10: 1616899778
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle
Readers' opinions about How Design Makes Us Think by Sean Adams
Nayeli Hooper
Unravel the secrets of a small town with a dark past in this gripping thriller. The author's atmospheric writing and suspenseful plot make for a page-turner. Each character's hidden motives and secrets add to the tension. The twists and surprises keep you guessing until the very end. It's a chilling and captivating read that you won't want to put down. Perfect for fans of mystery and suspense.
Maydena Winter
Embark on a journey through time with a historical novel that spans generations. The author's meticulous research and engaging prose create a vivid and immersive experience. Each character's story is intricately woven into the fabric of history. The narrative explores themes of legacy, identity, and change with depth and insight. It's a captivating blend of personal and historical drama. Perfect for fans of multi-generational sagas.
Isabella George
Delve into the dark and twisted world of a psychological thriller that keeps you guessing. The author's masterful storytelling and complex characters create a gripping narrative. Each plot twist is meticulously crafted, adding to the suspense. The tension builds with each chapter, making it impossible to put down. It's a chilling and captivating read that explores the depths of the human psyche. Perfect for fans of psychological suspense.
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