Predictable Revenue by Aaron Ross is a sales book that offers a unique approach to building a sales team and increasing revenue. The book is based on the experiences of the author, who helped Salesforce.com increase their revenue from $5 million to $100 million in just a few years.
The book is primarily targeted at entrepreneurs and executives who are looking to build a successful sales team. It is particularly useful for businesses that have reached a plateau in their sales growth and need to find new ways to expand their customer base.
The book provides a detailed explanation of the "Cold Calling 2.0" methodology, which involves creating a specialized sales team that focuses on generating leads through email, social media, and other channels. The goal is to build a predictable and sustainable revenue stream that can be scaled up over time.
The author provides practical advice on how to build a successful sales team, including hiring the right people, setting goals and targets, and creating a culture of accountability. The book also includes real-world examples of how the methodology has been used to drive sales growth in various industries.
One of the key takeaways from the book is the importance of specialization in sales. The author emphasizes the need for each member of the sales team to have a specific role and responsibility, whether it is generating leads, closing deals, or managing relationships with existing customers.
The book also emphasizes the importance of using data and analytics to drive sales growth. The author provides a detailed explanation of how to use metrics to track sales performance and identify areas for improvement.
The "Predictable Revenue" methodology has been used by many successful companies, including Oracle, eBay, and HubSpot. The book has received positive reviews for its practical advice and actionable insights.
The book was first published in 2011 and has since been updated with new information and examples. It is available in both print and digital formats.
Overall, "Predictable Revenue" is a valuable resource for anyone looking to build a successful sales team and increase revenue. It provides a unique approach to sales that emphasizes specialization, data-driven decision making, and a focus on generating predictable and sustainable revenue streams.
By following the principles outlined in the book, businesses can build a sales team that is capable of achieving predictable and scalable revenue growth over time.
Whether you're a startup founder, a sales executive, or a consultant, "Predictable Revenue" offers valuable insights that can help you take your sales team to the next level.
If you're looking for a practical guide to building a successful sales team, "Predictable Revenue" is definitely worth checking out.
✔ Author(s): Aaron Ross
✔ Title: Predictable Revenue
✔ Rating : 4.4 out of 5 base on (973 reviews)
✔ ISBN-10: 0984380213
✔ ISBN-13: 9780984380213
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle
Readers' opinions about Predictable Revenue by Aaron Ross
Virginia Savage
The plot twists were executed masterfully. I was left gasping at every unexpected turn, and the suspense kept me on edge throughout. Bravo to the author for keeping me guessing.
Kara Snyder
The world created in this book was unlike anything I've ever encountered. The author's imagination knows no bounds, and I was completely mesmerized by the fantastical setting.
Tasha Cobbett
I'm already planning to reread this book. It's one of those stories that you can revisit again and again, discovering new layers of meaning each time.
