[PDF/ePUB] The New and Complete Business of Licensing

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This is a comprehensive book on the practice of licensing from both the licensee's and licensor's perspectives. It covers the history as well as current industry specifics and statistics, both in the U.S. and in every international market. The book details marketing and advertising procedures, legal clearances, accounting, and ethics considerations. It contains an extensive appendix with sample forms that can be downloaded and customized by the purchaser of the book.

✔ Author(s):
✔ Title: The New and Complete Business of Licensing: The Essential Guide to Monetizing Intellectual Property
✔ Rating : 4.5 out of 5 base on (40 reviews)
✔ ISBN-10: 188820611X
✔ ISBN-13: 9781888206111
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle

Readers' opinions about The New and Complete Business of Licensing by Greg Battersby

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Virginia Savage
I must confess, this book made me shed tears like never before. The themes of love, loss, and resilience struck a chord with my soul. It was an emotional journey I'm grateful to have taken.
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Daphne Garner
The way this book explored the complexities of human nature and relationships was both profound and relatable. It touched my heart in ways I didn't expect.
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Polly Hurlbutt
The characters in this book felt like old friends, and I was sad to say goodbye to them at the end. It's a testament to the author's talent for creating memorable and relatable personas.


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