Amazon Bestseller in Public Relations (Books and Kindle Store), Home-Based Businesses, and Entrepreneurship AdvertisingWhy you need PR and how you can get it—even on a budgetDid you know that about 90 percent of startups fail within the first five years of operation? One of the major reasons for their failure is poor brand awareness, which is developed through PR strategies. Having the right exposure is vital to gaining new clients, growing the company, and securing future funding—in general, company success. But startups and small businesses don’t always have the kind of skills or resources they need to increase their visibility in an already oversaturated media landscape. Jenna Guarneri, CEO and founder of JMG Public Relations, believes that, equipped with the right tools and thinking, entrepreneurs and business leaders can become their own effective publicists.In You Need PR, she presents the key principles and practices behind good PR, showing you how to:Establish your brand, including how to humanize interactions to build a loyal followingBuild your press materials to develop the best possible storyFormulate a strategy to launch your PR initiativesDeliver on the media interview and follow up appropriatelyA practical guidebook and powerful tool for any entrepreneur or small business owner, You Need PR offers a smart, step-by-step, do-it-yourself approach to publicity that will allow you to enhance your company’s reputation and build lasting business momentum.
✔ Author(s): Jenna Guarneri
✔ Title: You Need PR: An Approachable Guide to Public Relations for Early-Stage Companies
✔ Rating : 5 out of 5 base on (37 reviews)
✔ ISBN-10: 1639090045
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle
Readers' opinions about You Need PR by Jenna Guarneri
Brandace Franklin
Explore the complexities of human relationships in this beautifully crafted novel. The author's nuanced writing and rich character development make for an engaging read. Each storyline intertwines seamlessly, creating a tapestry of interconnected lives. The emotional depth and realistic portrayal of life's challenges resonate deeply. It's a book that stays with you long after you've finished reading. Perfect for fans of literary fiction.
Courtney May
Experience the inspiring journey of an individual overcoming incredible odds in this powerful memoir. The author's candid and heartfelt writing brings their story to life. Each chapter reveals the resilience and strength of the human spirit. The narrative is both informative and deeply moving, offering valuable life lessons. It's a story that motivates and inspires, making it a must-read. Perfect for those seeking inspiration and personal growth.
Alicia Lawrence
Experience the thrill of a heist gone wrong in this fast-paced crime novel. The author's detailed plotting and dynamic characters create a compelling narrative. Each twist and turn in the story keeps you hooked from start to finish. The tension and suspense build with each chapter, making it a page-turner. It's an exhilarating read that captures the essence of high-stakes crime. Perfect for fans of heist stories and thrillers.
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