When it comes to the creation of great advertising and the delivery of effectively integrated communications programs, there is no function more important than good account management – just ask any client. That’s what makes this book so valuable. THE NEW ACCOUNT MANAGER is thoughtfully crafted by two advertising-veterans-turned-educators with combined 30+ years in the agency business. They combine traditional account management skills with the new challenges of today’s always-changing environment, and the result is a bright, practical, and thoroughly readable approach to “one of the most amazing jobs anywhere.”
✔ Author(s): Don Dickinson,Craig Davis
✔ Title: NEW ACCOUNT MANAGER
✔ Rating : 4.3 out of 5 base on (14 reviews)
✔ ISBN-10: 0997308494
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle
Readers' opinions about NEW ACCOUNT MANAGER by Don Dickinson
Meral Fowler
Get lost in a fantastical realm where magic and adventure await at every turn. The author's imaginative world-building and captivating narrative draw you in from the start. Engaging characters and thrilling quests make for an exciting read. The plot twists and turns keep you hooked until the very end. It's a book that sparks the imagination and takes you on a wild ride. Perfect for fans of fantasy.
Rosehannah Wilkinson
Explore the complexities of human relationships in this beautifully crafted novel. The author's nuanced writing and rich character development make for an engaging read. Each storyline intertwines seamlessly, creating a tapestry of interconnected lives. The emotional depth and realistic portrayal of life's challenges resonate deeply. It's a book that stays with you long after you've finished reading. Perfect for fans of literary fiction.
Byrdie Bartlett
Discover the inspiring story of a trailblazer who changed the world in this compelling biography. The author's detailed research and engaging writing bring the subject to life. Each chapter reveals new insights into the person's life and achievements. The narrative is both informative and deeply moving, offering valuable life lessons. It's a story that motivates and inspires. Perfect for history buffs and biography enthusiasts.
