[PDF/ePUB] The Travel Advisor's Handbook

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Written by three industry veterans, The Travel Advisor's Handbook is the essential guide for both new and seasoned advisors. The book covers a wide scope of topics, from starting your agency to advanced concepts in sales and marketing techniques, websites and social media, hosting your own travel events, and much more.The authors are three travel industry veterans - Michael Akana, ECCS, Christopher Grum, ECC, and Scott McAlister, ECC.In the first section, the authors explore whether or not the travel industry is a good fit for someone considering a career in the field. They debunk some of the myths about being a travel advisor and share exercises designed to see if you have the free time and skills necessary to enter the field.Section two focuses on starting your own travel agency, including an in-depth study of both being an independent agency and being a part of a larger host agency or consortia. Topics include creating the actual agency, branding, best practices, ethics, behind-the scenes work like accounting and payroll, and social media.The third section explores growing your business. What do you do in the early years when the phone isn't constantly ringing? How can you use marketing, your supplier contacts, and events to grow your prospects and customers? These questions and more are answered, plus details on working with groups and even tactics for ship and site inspections plus conventions and seminars.The final section of The Travel Advisor's Handbook covers advanced concepts like sales techniques, philanthropy, advocacy & politics, and special needs travel.The book also includes a glossary and definitions of frequently used travel acronyms. There is also a companion website where readers can interact with other advisors to discuss topics in the book and share their own best practices.Foreword written by Charles Sylvia, ECC - VP, Industry & Trade Relations - Cruise Lines International Association (CLIA)

✔ Author(s):
✔ Title: The Travel Advisor's Handbook: From Start-up to Mastering Your Craft
✔ Rating : 4.8 out of 5 base on (21 reviews)
✔ ISBN-10: B0BSJ6HTRB
✔ Language: English
✔ Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
✔ Device compatibles: Android, iOS, PC and Amazon Kindle

Readers' opinions about The Travel Advisor's Handbook by Michael Akana

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Audriana Daly
Get lost in a fantastical realm where magic and adventure await at every turn. The author's imaginative world-building and captivating narrative draw you in from the start. Engaging characters and thrilling quests make for an exciting read. The plot twists and turns keep you hooked until the very end. It's a book that sparks the imagination and takes you on a wild ride. Perfect for fans of fantasy.
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Gipsy Herbert
Discover the hidden stories behind famous works of art in this fascinating book. The author's detailed research and engaging writing bring each piece to life. Each chapter uncovers new insights into the artists' lives and creative processes. The narrative is both informative and captivating, offering a new perspective on familiar artworks. It's a must-read for art lovers and history buffs alike. Perfect for those who appreciate the stories behind the art.
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Amelie John
Discover the inspiring story of a trailblazer who changed the world in this compelling biography. The author's detailed research and engaging writing bring the subject to life. Each chapter reveals new insights into the person's life and achievements. The narrative is both informative and deeply moving, offering valuable life lessons. It's a story that motivates and inspires. Perfect for history buffs and biography enthusiasts.


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